Synonyms for

Hype

Verb / haɪp / Another word for hype — explore alternatives below. For syllable breakdowns and pronunciation, see this word on Syllablesworld.

Definition

Excessive or exaggerated promotion of something, especially in the media.

Synonyms & similar words

hoopla plug ballyhoo promotion advertising buzz excitement enthusiasm anticipation buildup propaganda publicity hullabaloo fuss flamboyance exaggeration overstatement inflation aggrandizement puffery boosterism boost plug

Synonyms by register

Formal

promotion publicity exaggeration agitation

Informal

buzz fanfare stir fuss ballyhoo

Literary

influx clamor uproar

Antonyms

calm understatement reserve restraint low-key modesty

Common collocations

  • generate hype
  • build hype
  • massive hype
  • media hype
  • marketing hype
  • avoid the hype
  • the hype is real

Word family

noun hype
verb hype up

Usage note

Primarily an informal term referring to exaggerated publicity or excitement. Can sometimes imply insincerity or overstatement.

Example sentences

  1. The hype surrounding the new movie has everyone talking about it.
  2. The company used a lot of hype to sell their new product.
  3. I don't believe all the hype about the new restaurant.
  4. The band's hype led to a sold-out show.
  5. The hype for the championship game was intense.

Quotes

  • 'The hype is real,' said the excited fan.
  • 'I'm not a fan of all the hype,' said the skeptical customer.
  • 'They're just trying to create hype,' said the critic.

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